MARKETING SOLUTIONS

 

List Research and Purchase

Maximize your ability to gain new market share by identifying your perfect customer segment for your campaigns. We help you to define your target customer demographics, research available lists and obtain the right list for your campaign and budget. We will then provide you with detailed counts of customers that meet your target demographics and geographics with recommendations of target segments. A basic list consists of: prospects name, age, income and home value. Specialty lists are available upon request.

Pricing starts at $100 and $.08 per record

Current Customer File Suppression

Capitalize on your list purchase by only targeting prospects and removing existing customers that may end up in your purchased, prospect list.

Pricing starts at $85

Data Hygiene

Perform hygiene on your current customer databases to increase deliverability of customer mailings. We ensure customers that have moved, are deceased or have incorrect addresses are identified. This will lower your cost and increase response rates by minimizing your return mail.

Pricing is at $220 for most lists

Intelligent Customer Profiling

Obtain a descriptive profile that helps you understand your customers and how to find more just like them.   First, we’ll perform basic data hygiene on your list to ensure maximum match rate and optimize deliverability. We then attach more than 300 attributes of self-reported information, census data and lifestyle habits to your existing customer list.  Your existing customers will be compared to the demographics of prospective customers within your defined marketing trade area. We will identify key indicators that are most representative of your customer base for targeted list selection.  We can then provide consumer record counts of prospects within your chosen geography into distinct groupings based on their match to the dominant customer profile. This profile will empower you to make marketing decisions based on statistically relevant data insights.

Pricing starts at $500